Announcing the launch of the Behavioral Insights Lab
We have launched the Behavioral Insights Lab to bring low-cost, near-real-time behavioral research to public health campaigns and programs.
The Lab pairs social and digital platforms with evidence-based behavior models to make behavioral science research less expensive, faster and immediately actionable for practitioners. The aim is to make public health campaigns and programs more efficient and effective.
In the coming months, the Lab will also launch its first cohort community of practice, which will help social change practitioners use behavioral science to reach their program goals.
