Comment and Community Management
In this session, we explore ways to manage comments and build engaged, productive communities on social media.
Social media is a dialogue, and comments are one part of that conversation. Recent research shows that when comments are managed well, even negative or misleading ones can increase the overall effectiveness of content on social media. Unmanaged comments can reduce the effectiveness of even well-designed messages.
This training is part of a five-part series. You can access the full series here.
This training is located in our member section. You will need to create a free account to access it.
Time: 55 min.
