5-Part Social Media for Public Health Campaign Training
A free five-part course on using social media for public health campaigns, with a focus on vaccination and immunization.
8 posts tagged “facebook”.
All 38 topics
Content Strategy Training
Video training on creating health content for social media that motivates people to act. Part of a five-part series.
Campaign Strategy Development & Design
Video training on designing social media campaigns that support behavior change. Part of a five-part series.
Comment and Community Management
Video training on managing comments, including negative ones, and building productive online communities. Part of a five-part series.
Using Social Media for Market Research and M&E
Video training on using social media for market research and for measurement and evaluation (M&E). Part of a five-part series.
Facebook / Instagram Ads Tactical Training Session
Video training on running Facebook and Instagram ads, including how to check whether a target audience can be reached there. Part of a five-part series.
Entertainment-Education Behind the Scenes: Case Studies for Theory and Practice
Book chapter: When Your Audience Is Your Channel, on what Facebook can show researchers about their audiences and why people share health content.
Facebook-Fueled Behavior Change Campaigns: A Strategic and Tactical Guide
A guide to designing and running behavior change campaigns for public health on Facebook, organized around eight keys to success.